Question on Advertisers

Question

- Do you think advertisers have a moral duty to avoid stereotyping people?

   I believe that advertisers should stay away and avoid stereotyping people because, I think that it isn't right to make people question themselves on why they aren't like these models, and why they aren't suitable to use that product made for specific people. In my opinion I believe all advertisements these days are made for people to question themselves and not believe in themselves this is a huge mistake as I believe these days people have a low self-esteem and insecure about themselves, people these days are insecure about their weight, body shape, skin, etc. These are all factors that advertisers should try to stay away from when advertising as these are the reasons viewers question themselves. 

   I agree with advertisers having to stay away from stereotyping because I believe that people should feel better with themselves depending on the advertisement being shown, especially that advertisement aren chosen by the viewer as they are mostly forced to watch them as everything is advertised. I think that specific adverts should be shown depending on how they present the ad in it and as long as no stereotyping is shown. There are advertisements that are standing up to these specific types of ads on how stereotyping shouldn’t be shown in advertisements and these are the ads that should be shown on T.V, Cinemas, Youtube, etc. 

Advertisement in Class Blog Post

Advertisement in Class Blog Post

   In class we were given a new advertisement to look at and to write a blog post of in a structured way. This ad cover was created by Child Fund International its a world know charity that is also known as (Christian Children's Fund) which is a charity known for providing services  for children around the world. They are known for there ads, tv commercials, photographs, etc. This is one of the many ads that they have done and created, however in my opinion this ad stands out because it talks about one of the most important problem that has been happening in the world, which is girls and education

     This ad portrays the problem that has been occurring in countries such as India, Pakistan, Bangladesh, etc. The problem that is witnessed is the problem of girls and education, in countries like these the society doesn’t give the opportunities to girls to go to school and learn, they are forced to stay home and learn from their mothers to get married at  a young age and be like them. This is the main goal of the Advertisement which was to try and send a message to the viewers and to tell them about the occurring problem and to warn them about the issue that is happening. This is mostly aimed at the people that are willing to donate to support to help these girls achieve their goal and go to school and change that life that is planned for them. As a remembrance of this problem we go back to when a famous celebrity and well known activist Malala Yousafzai who was shot on the way to school by Taliban however she survived it and fought through it and became well known around the world and has won a noble peace prize for that. This ad is trying to decrease issues like that and allow these girls to go to school without knowing there is a danger on their lives and learn and educate themselves.

These girls who can’t go to school because of society and how they cant achieve what they want

This is basically the main point of this advertisements to portray this problem and raise awareness for these girls. Child Fund International added all the information needed in the Ad to help and fix this issue.  TRY TO HELP AS WELL.

Pitch Reflection

Overall I think that our pitch was really good and the presentation of it was completed well, considering the fact that our item wasn't that easy to talk about and present however my group and I found a way to present it. We searched for names that can fit with the company that will be producing the High Protein Meat and it's context however we found a way to find a suitable name and came up with, "MikaKuto". During the Presentation we all used the same appeal which was Health Appeal, considering that we were advertising a new type of fake meat that can be eaten by Meat Lovers, Vegans, Vegetarians, etc. That's the reason why we talked about Health Appeal however we split it up and each one of us talked about a specific idea in depth, an example that I did was talking about how the protein plants were tested and they were edible to create the meat and consumed by the costumer. In our presentation we had 3 persuasive techniques used we tried to make it as credible and logical enough to persuade the CEO of the company into why he should take our advertisement idea to use it. My peers and I had different techniques Hasan Khan talked about how we are linked to famous Hollywood star Jackie Chan and how he accepted our offer to try our meat (as he is a vegetarian himself). Andrew Dando used A rhetorical question where he tried to talk about how we could link this to the viewer and link it to his emotion. Finally it was my-self and I used the technique of experts because, if we borrow the experts to try the meat and they feel satisfied about the quality and that it's safe then that's a clear pass into selling it to the public. We found these 3 ways suitable as it also linked to Ethos, Pathos, and Logos that's why we thought of each one choosing that specific technique. In the near future if I was asked to do the same presentation again with the same peers I think I would change one thing only. The presentation and how it looked, that means the words on it instead of pictures. The final thing was our appearance in my opinion I think we needed to look more formal. Overall it was great and my peers worked really well and we produced a high quality presentation.

Always Remember 

"Mikakuto says Hello"

Ad linking to Logos

Ad about Logos

John West Salmon - Advertisement 

In this advertisement it showed that it was a Logos (principle of divine reason and creative order), and I believe that in this Ad Logos was shown because in the Ad the creativity was based on trying to get the best quality Salmon. So the creativity was shown in it by going out to a lake and fighting a bear for a Salmon fish because it's fresh, so in this Ad the company is marketing their product by telling the costumer that they don't have to fight a bear to get the best quality Salmon and they could easily buy John West Red Salmon.